Did you know Google wants to help grow your small business? “Google My Business” (GMB) is a free service to do just that. It’s offered by Google to ensure your business is accurately represented online.

If you need help with getting your business found and validated, GMB is very much for you. You do need to participate in his Google service.. 

GMB becomes part of your inbound marketing strategy.  Inbound marketing is that part of your marketing where customers are looking for you, or looking for the services you provide.  

In short, GMB validates the legitimacy of your business.  It gives prospects an overview of who, what and where you are even before they visit your website.  It allows clients to read reviews about you. Having your favorable reviews allows prospects to have a sense of confidence and encourage them to do business with you.  It gives you an instant level of creditability.

GMB makes it easier for people to find your physical location.  It lists your complete physical address.

GMB makes it easier for customers to call you by providing your phone number.  It provides your office/store hours so prospects are more likely to call while there is someone ready to answer the phone. This prevents the frustration of calls from going to voicemail. 

GMB makes it easier for prospects to email you.

Google business makes it easier to visit your website. Your website for provides the full detail and examples of your work.

Creating the free account can drastically increase your search visibility.  Provide Google the data needed. Google ensures that information is accurately returned to those searching for you.

Google Business makes it easy for your customers to leave reviews.  It’s vital to have current (and positive) reviews.  

Lastly,  your Google Business account is completely free.